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October 18, 2023
In this article, I will discuss the channels for distribution that a company may be operating through, to reach its end consumers.
October 13, 2023
In this article, we talk about how the Be-Know-Do leadership framework helps us structure what we write and talk about in our blogs and videos.
October 11, 2023
In this article, I go over the patterns and themes of our Salesforce Implementation projects and customer conversations around new projects
October 6, 2023
In this article, I wanted to go over what we think of as the Varasi differentiators and the competencies that we think earn us the high CSAT scores from our customers.
October 4, 2023
In this article, using the purchase of Legal Services by corporate customers as the backdrop, we go over the buying criteria that go into the procurement of Professional Services at an organization.
September 7, 2023
In this article, we have unpacked the components of the Trust equation as described in the said book and also added our own opinion to each of David Maister’s trust components.
September 6, 2023
Find answers to 6 key questions that you may have about the process of aligning your sales strategy to your organizational strategy.
August 31, 2023
As part of your corporate strategy, you’re constantly looking to improve the portfolio of products and services that you have; you’re looking to expand into new […]
August 30, 2023
Here's an overview of how mental models help you understand complex business systems and how you can leverage them for business understanding.
August 16, 2023
Here's the last of three core values that we, at Varasi, strongly abide by. Read on to understand our leadership approach!
August 8, 2023
Here's the second of three core values that we, at Varasi, strongly abide by. Read on to understand our value for growth!
August 2, 2023
Here's the first of three core values that we, at Varasi, strongly abide by. Read on to understand our pursuit of mastery!
July 27, 2023
Let's unpack the key sales productivity metrics that you can track namely sales capacity, profit per sales, sales capacity.
March 11, 2021
Here's a complete guide that you can use for identifying strategic accounts for your strategic account management efforts. Read on.
October 11, 2020
Here's a framework of all the levers that must be evaluated to understand the needs for Sales Growth and how Salesforce CRM can be the engine to power it.