Insights

February 17, 2016

Organizational Change Management for Salesforce Rollouts

No matter the size of the organization that you are deploying the Salesforce system for, develop an Organizational Change Management Plan as part of your Salesforce […]
February 16, 2016

Assess the organization culture for Salesforce adoption

In gathering requirements for a new Salesforce implementation, schedule a session with the executive sponsors to gauge among other things, the ‘culture’ of the organization. Focus […]
February 15, 2016

Salesforce CRM for Onboarding Franchisees

If your business is built on the franchise model for expansion, how quickly and smoothly you onboard and train new franchisees is a key factor for […]
February 14, 2016

Tenant Relationship Management for the real estate firm

For real estate firms, CRM comes down to “Tenant Relationship Management”. Every real estate firm that manages properties has marketing teams identifying target tenants, running campaigns […]
February 13, 2016

Salesforce for REITs – new lease workflows

Real estate Investment Trusts (REITs) own and manage commercial or residential properties such as malls, apartments, office buildings, hotels, hospitals etc. These companies have several processes […]
February 12, 2016

The incumbent’s advantage for digital business

The advantage that a traditional business that has been around for sometime has, when building out new digital businesses is the customer base it has been […]
February 11, 2016

Design Thinking for Digital Strategy

Digital Strategy is an area that lends itself well to applying design thinking process and techniques to. In coming up with strategies for your digital businesses, […]
February 10, 2016

Salesforce for Subscription Business Models

Subscription business models have been in vogue in some traditional industries like publishing (newspapers, magazines), telcos and utilities (cable TV, internet services) and you see the […]
February 9, 2016

Business Model design is guided by value to customer

With a business model, you describe the rationale for how your organization creates and delivers value to customers; and how in turn it captures value for itself. […]