Insights

December 5, 2018

Pardot Scoring & Grading

Identifying and acting on the most promising leads is the context for Scoring and Grading. As a marketer, you want to provide your sales teams with the most promising leads to follow up on. We go over some questions we have our clients think through for designing the scoring and grading criteria. This is an excerpt on Scoring and Grading from our Pardot Requirements Workshops.
November 7, 2018

Varasi Strategy on One Page

Using the Playing to Win strategy framework to communicate Varasi's strategy on one page. We are a consultancy. Our mission is to help our clients build stronger customer relationships. It is our belief that long term customer relationships is the single greatest strength that winning companies have; their products & services are shaped by the insights into customer needs that come from the close and continuous interaction with customers. We are aligned to the Customer Success Platform from Salesforce as a key enabler for such customer relationships and for delivering a consistently good customer experience.
November 7, 2018

Varasi Offers

We go over our offers for Salesforce customers - Salesforce for Growth Businesses, Salesforce for Subscription Businesses, Salesforce CPQ Implementations, Salesforce for Nonprofits.
November 7, 2018

Dreamforce 2018 Takeaways – Part 1 of 2

The Varasi team's takeaways from Dreamforce 2018. Also includes takeaways from Salesforce's Annual Investor day presentation
November 7, 2018

Dreamforce 2018 Takeaways – Part 2 of 2

The Varasi team's takeaways from Dreamforce 2018. Includes out point of view on the opportunity areas with Salesforce customers.
August 7, 2018

Program Management App on Salesforce AppExchange – Executing and Measuring Programs

August 7, 2018

Program Management App on Salesforce AppExchange – Planning Programs

August 7, 2018

Program Management App on Salesforce AppExchange – Overview

July 26, 2018

Salesforce CPQ # 1 – Requirements Workshops

When you roll out your Salesforce CPQ project, involve stakeholders from Sales, Sales Operations, Product Management, Marketing, Finance, IT among others. The alignment of the right teams and representatives is critical to the success of your CPQ initiative. In this series, we go through artifacts and discussions from our Salesforce CPQ Requirements workshops