Salesforce for Growth

Fully leverage the Salesforce
system for your expanding
product portfolio, customer
segments and channels

Learn More
Salesforce for Subscription

Implement lead generation,
sales, customer success and
growth for your Subscription

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Salesforce CPQ

CPQ & Billing offering
configured, customized and
integrated to your unique Lead
-to-Cash business processes

Learn More
for Nonprofits

Configure the Nonprofit Success
Pack for all your needs around
Fundraising, Program
Management and beyond

Learn More

Our mission is to build Stronger Customer Relationships for our clients.

We believe long term customer relationships is the single greatest strength that winning companies have. Their products & services are shaped by the insights into customer needs that come from a close and continuous interaction with customers.


  • The Varasi difference was clear across the entire engagement with them - in how they understood our business, assessed our current state with Salesforce and the thoroughness in their requirements sessions.  Varasi did not try and implement a “cookie cutter” approach, but rather listened closely to our unique requirements and customized our CRM making it an invaluable tool.  Varasi executed professional training sessions for our users, marketing specialists, and admin staff across Headquarters and our international offices in Asia. We are a happy Varasi customer and highly recommend them for realizing your investments into Salesforce. They continue to be a trusted partner we turn to, for guiding us on how we develop an operating model around our sales and marketing processes.
    Joe Marando
    Chief Information Officer at Jerde Partnership
  • As we looked to very quickly bring together a number of Salesforce technologies to support our rapid growth, Varasi’s expertise and professionalism was essential in the success of our project.  Ramana and his team led a series of workshops to bring together the requirements from each of our teams within Validity, and then thoughtfully implemented these learnings while bringing our systems live.  I would highly recommend working with Varasi for your Salesforce implementation

    Mark Briggs
    CEO Validity
  • The team at Varasi was responsive and proactive at every stage of this process. They were helpful in aligning Salesforce tools to our organizational goals and business practices. Our new system will streamline business and reporting in dozens of ways going forward. I can't believe that a report that used to take me all summer to aggregate and write will now be available year-round at my fingertips!
    We have continued to engage Varasi for additional integration projects as we expand Salesforce functionality in our organization. Varasi team continues to delight us with their high technical competence and professionalism. They are our Trusted Advisor for our investments into Salesforce.
    Thanks for everything! :)

    Rachel Loeper
    Education Director, Mighty Writers, Philadelphia
  • We needed a knowledgeable partner to guide us on best practices around using Salesforce CRM in our business workflows. We found that Varasi thinks holistically about their client's business before offering potential implementation ideas. Our Sales Operations team has worked with them on two projects already, and they have been outstanding in meeting and exceeding our expectations. Varasi is a trusted partner around Salesforce CRM for us, and we continue to consult with them as we expand our use of Salesforce across customer facing teams.

    Sanjeev Sisodiya
    VP Customer Success at Postman
  • The Varasi team delivered Salesforce Nonprofit Success Pack training to our users at Code of Support Foundation (COSF). COSF utilizes Salesforce across the organization for Fundraising and Case Management. The Varasi consultants were thorough and comprehensive in their approach. They listened to our needs and provided Salesforce setup, user base insight and even prepared a curriculum tailored to our program requirements. Varasi consultants walked us through not just the 'how to' but the best practices across the two main sections of our training - Salesforce functionality and Administration. Varasi consultants are excellent trainers; sincere, interactive and consultative in their approach. We came away from the training, with our objectives for the training met and knowledge of a number of relevant best practices that we are now implementing at Code of Support Foundation. We would highly recommend them for your organization.

    Kate Hurney
    Program Specialist, Code of Support Foundation



Recent Blogs & Updates

Varasi’ites share their thoughts on Customer Relationship Management, Salesforce and other topics.
December 5, 2018

Pardot Scoring & Grading

Identifying and acting on the most promising leads is the context for Scoring and Grading. As a marketer, you want to provide your sales teams with the most promising leads to follow up on. We go over some questions we have our clients think through for designing the scoring and grading criteria. This is an excerpt on Scoring and Grading from our Pardot Requirements Workshops.
November 7, 2018

Varasi Strategy on One Page

Using the Playing to Win strategy framework to communicate Varasi's strategy on one page. We are a consultancy. Our mission is to help our clients build stronger customer relationships. It is our belief that long term customer relationships is the single greatest strength that winning companies have; their products & services are shaped by the insights into customer needs that come from the close and continuous interaction with customers. We are aligned to the Customer Success Platform from Salesforce as a key enabler for such customer relationships and for delivering a consistently good customer experience.
November 7, 2018

Varasi Offers

We go over our offers for Salesforce customers - Salesforce for Growth Businesses, Salesforce for Subscription Businesses, Salesforce CPQ Implementations, Salesforce for Nonprofits.
November 7, 2018

Dreamforce 2018 Takeaways – Part 1 of 2

The Varasi team's takeaways from Dreamforce 2018. Also includes takeaways from Salesforce's Annual Investor day presentation
November 7, 2018

Dreamforce 2018 Takeaways – Part 2 of 2

The Varasi team's takeaways from Dreamforce 2018. Includes out point of view on the opportunity areas with Salesforce customers.
August 7, 2018

Program Management App on Salesforce AppExchange – Executing and Measuring Programs